SWOOP Analytics is turning 10! Celebrate with us! 🎉

On August 27, 2024, SWOOP Analytics officially turns 🔟 years old! So, we're kicking off our birthday celebrations for the month of August.

Did you know about 70% of SaaS companies fail within the first 10 years, so it’s a testament that SWOOP Analytics continues to grow at a rate of about 30%+ each and every year.

We've come a long way since Cai Kjaer, Dr Laurence Lock Lee and Marianne Kjaer started SWOOP Analytics back in 2014, and over the next month we're going to share with you some of the stories of our origins - how we came up with the name SWOOP, why we started the company, how we've managed 10 years of remote working, and more.

Most importantly, we want to THANK YOU - our wonderful customers, partners, friends, supporters, employees, Microsoft and Workplace from Meta - for helping us achieve 10 years of providing digital workplace analytics to improve communication, collaboration and employee engagement.

Please keep an eye on our LinkedIn page to join in our birthday celebrations over the month of August.

Will you share your Viva Engage experience?

We’re finalising our line-up of speakers for this year’s Viva Engage Festival and we’d love to hear your story. Of course, we all love hearing success stories but it’s also just as valuable to hear how you may have navigated some tricky situations – launching Viva Engage, getting employees using the platform, dealing with difficult conversations, convincing leaders of the value of listening on Viva Engage.

The Viva Engage Festival is about sharing our experiences so we can learn from each other to improve employee engagement and experience by using Viva Engage. Over the years, we’ve had speakers from some of the world’s best-known organisations including Coca-Cola, Johnson & Johnson, The Home Depot, Accenture and so many more! You can see their presentations here.

If you have a story to share and your organisation has more than 5,000 employees, we’d love to hear from you.

The impact of adding a photo or video

Do you want to get more people engaging with your Viva Engage or Workplace posts? Think about adding an image or video to your post.

📸 Adding an image to a post can lead to 50% more replies and 40% more reactions.

📹 Adding a video to a post is even more impactful, leading to 95% more replies and 82% more reactions.

Check your "Impact of Attachments" report in SWOOP Analytics to see what a difference adding an image or video makes to your posts.

UPCOMING EVENTS:

SWOOP Analytics is on tour in eastern Australia

We're hitting the road in September and November for a series of breakfast meet-ups to discuss with you how to maximise the impact of internal comms with data.

Join SWOOP Analytics' Francesca Guidi and Emily O'Brien as they lead a discussion on the ways practitioners are using data to transform their approach to internal communication.

We'll talk about:

The best ways to promote community growth and engagement.
How do I show leaders the benefit of using tools like Viva Engage?
How can I use data to position internal comms as a 'must-have' in my organisation?
How can AI help internal communicators and content producers?